TDC to Develop New Website for Fiber Technology Provider

Pulse Broadband seeking a more up-to-date online presence for rural customers

Washington, DC, November 17, 2016—It was announced today by David Franek, president and chief creative officer of The Design Channel (TDC), that the firm will be creating a refreshed website for Pulse Broadband, a leading fiber technology design and construction management provider for rural cooperatives and communities. Pulse Broadband is a subsidiary of National Rural Telecommunications Cooperative (NRTC), an organization serving the energy and telecom needs of utilities across the nation, and a longtime client of TDC.

“We’re excited about helping to develop a more engaging website experience for Pulse,” said Franek. “While we’re looking to establish a presentation for the website that has a familial look and feel with NRTC’s branding, we want Pulse to have its own unique aspects and features as well.”

In recent months, TDC has created collateral materials for Pulse Broadband to be featured in NRTC-attended trade shows. The new website will provide more streamlined navigation and a simpler, more graphics-based interface. It is scheduled to be online by the end of 2016.

About Pulse Broadband

Pulse Broadband was founded with the purpose of partnering with rural America to bring fiber technology to underserved areas. Since its formation in 2008, Pulse has partnered with cooperatives, municipal entities, and private groups to implement successful Fiber-to-the-Home (FTTH) projects. These include planning networks; designing, building, and managing them; and providing support services to help fiber-based businesses thrive.

In addition to its fiber design and construction management expertise, Pulse offers a full suite of telecom services, from feasibility studies of new networks to back office services for existing companies. This comprehensive view of the industry, along with years of hands-on experience, has made Pulse one of the leading solution providers in the rural FTTH industry.

On August 25, 2016, Pulse Broadband agreed to be acquired by NRTC, with the entire Pulse management and operations team retained. With access to NRTC’s resources, Pulse will have expanded sales, member relations, and administrative support going forward.

About NRTC

The National Rural Telecommunications Cooperative (NRTC) represents the technology interests of more than 1,500 rural utilities and affiliates in 48 states. It provides access to products and services developed specifically to meet the needs of rural utilities and their customers. These include Smart Grid technologies, advanced metering infrastructure, wireless technologies, power quality products, long distance programs, mobile phone service, IP backbone services and video programming rights for cable and IPTV providers. More information can be found at

About TDC

With offices in Washington, DC; Baltimore, Maryland; and Atlanta, Georgia, The Design Channel ( provides a full range of integrated creative services, including branding, marketing communications and advertising, digital content marketing, and broadcast and interactive media.