National Education Association Enlists TDC for Creative Services

Agency to handle wide range of design and marketing communications assignments for National Council of Teachers of Mathematics

Washington, DC, April 21, 2022—David Franek, president and chief creative officer of TDC, announced yesterday that the National Council of Teachers of Mathematics (NCTM) has hired the firm to provide design services for a broad scope of projects and publications. These services will provide assets for Council groups that manage professional development, conference services, publishing, and membership and marketing.

“This is an exciting opportunity to help an important education organization strengthen its outreach and engagement with math teachers, teaching trainers, and tutors across the nation, as well as with the administrators and education leaders who support them,” said Franek. “We’re looking forward to being a creative resource for any of NCTM’s needs.”

TDC will be involved in the creative development of reports, programs, catalogs, print and digital advertising, conference collateral, social media assets, cover designs for publications, and miscellaneous materials that could include PowerPoint templates, certificates, website graphics, and others. The work with NCTM will begin with a three-month preliminary phase for coordination of processes and projects that will ultimately transition to a 12-month engagement.

About NCTM

Based in Reston, VA, the National Council of Teachers of Mathematics is the world’s largest mathematics education organization. The organization provides guidance and resources for implementation of research-informed teaching; advancing a culture of equity and access; and elevating the influence of decision makers on issues concerning mathematics teaching and learning. It publishes books, journals, and digital content, and holds annual national and regional conferences for math educators. In addition, NCTM builds ties with professional associations of mathematics education in countries around the world, including organizations in Central America, South America, Europe, Africa, and Australia.

About The Design Channel

With offices in Washington DC, Baltimore, and Atlanta, The Design Channel offers a full range of integrated creative services, including branding, marketing communications, advertising, content development, and broadcast and interactive media.