Capitol Technology University Turns to TDC for Admissions Project

Agency to produce campus tour video for STEM-focused institution

Washington, DC, January 28, 2021—David Franek, TDC president and chief creative officer, announced today that Capitol Technology University, located in Laurel, MD, has enlisted the firm to create a video highlighting the unique environments and programs of the school.

“TDC has enjoyed a wonderful relationship with Capitol Tech for over a decade and we look forward to every new project with them,” said Franek. “Prospective students always want to know more about the various spaces at their potential college destinations, and this video will help give them a closer look at what Capitol Tech has to offer. With the challenges posed by the pandemic to in-person tours, the video can serve as the next-best option.”

The video is an extension of TDC’s “Charge Up” admissions branding campaign for Capitol Tech and will feature imagery and footage of campus highlights, in particular its numerous lab facilities. These include a cyber lab; the new Identity, Credentialing and Access Management Lab; a robotics and engineering lab, a computer science lab, the Space Flight Operations Training Center, a cross-disciplinary fusion lab, and facilities for unmanned systems development. Views of residence hall units and amenities, an announcement of upcoming e-sports activities, and a look at the school’s new mascot logo will be included as well.

The video is scheduled to be completed by spring of 2021, with segments possibly re-purposed for other student recruitment efforts going forward.

About Capitol Technology University

Capitol Technology University is located in Laurel, MD and is the only independent institution of higher education in Maryland solely dedicated to education in engineering, computer science, and information technology fields. Founded in 1927, Capitol offers associate, bachelor’s, master’s, and doctoral degrees, as well as certificates in a wide range of STEM-related capacities.

About The Design Channel

With offices in Washington DC, Baltimore, and Atlanta, The Design Channel offers a full range of integrated creative services, including branding, marketing communications, advertising, content development, and broadcast and interactive media.