The Pitney Bowes subsidiary trackmymail (TMM) provides user-friendly, web-based mail tracking solutions for businesses and organizations that rely on timely direct mail delivery. Using USPS PLANET code technology, TMM has been positioned and refined by Pitney Bowes to become the industry standard for mail tracking.

The Design Channel used the entrepreneurial spirit of TMM’s breakthrough solutions as a launching point for re-engineering the company’s brand. The result was a fresh look and fearless messaging that was incorporated into a new website (www.trackmymail.com) as well as in advertising, public relations, direct mail, collateral and trade show materials.

Recently The Design Channel developed campaigns aimed at resellers and direct marketers that focused on TMM products utilizing the USPS Intelligent Mail Barcode and the advantages of gaining real-time visibility into the mailstream.